The Anthony Wilson Original Modern Award is chosen from the shortlisted entries by a special guest judge.
The 2010 special guest judge was Andy Davy of the BBC.
Winner 2010: Kilogramme
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The special guest judge, Andy Davy said
"Kilogramme sets out to provide great animation for people who didn't think they could afford it – and they do this in spades, with a huge range of styles and approaches for clients across advertising, broadcast TV, games companies and the public sector."
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